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WARC

The future of strategy lies with the generalist, not the specialist.
5th March 20205th May 2020

The future of strategy lies with the generalist, not the specialist.

If, like me, you’ve at some point described yourself as a ‘jack of all trades’, you’ll know that…

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The age of the internet is the age of the image: the rise and rise of design
15th November 201719th May 2019

The age of the internet is the age of the image: the rise and rise of design

Design is marketing’s original media. Sure, it doesn’t have the allure of shiny new disciplines like influencer marketing,…

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